Work
Beiramar Shopping · Institutional · 2022
The mall that is the Island's meeting point.
Digital presence for a classic Florianópolis address — stores, events and a brand that lives the city.
The challenge
Reorganize dense information (stores, hours, campaigns) into a light, mobile, memorable experience.
The approach
Rigorous information architecture, seasonal campaigns and a visual that breathes the sea without cliché.
The result
A hub the public actually uses — not just an institutional vitrine.
