After a closed trial period for some users, facebook is gradually releasing a new feature called "Reactions". The functionality is nothing more than an extension of the enjoy button, so that people can express themselves better in relation to social network posts.
From now on there will be five options, each represented by a different emoticon: Loved, Haha, Wow, Sad, Bravo, besides the old "kiss" button. To use them, simply tap and hold the enjoy button on the smartphone, or move your mouse over enjoying it, on the computer.
The people of Facebook announced that each reaction option will also influence what you will see in your news feed: “Initially, as we do when someone likes a post, if someone uses a reaction, let’s infer that they want to see more of that type of post. At first, it will not matter if someone gives “like”, “wow” or “sads” in a post – we will use any reaction similar to “like” as an indication that you want to see more of this type of content. In time, we hope to learn how different reactions should be considered in News Feed to do a better job of showing all the stories they want to see.”
For content advertisers and editors, it will be another opportunity to better understand how people are responding to content posted on Facebook. “Page owners will be able to see the Reactions of all their posts in the page insights. They will have the same impact on the provision of ads as likes,” Facebook explains.
If you want to make the most of the new, the site Tech All prepared a list of five tips on the buttons, besides enjoying. Check it out. Then tell us if on your timeline the new Reactions buttons already appear.
