Large companies, small startups and even freelancers will need a website at some point. There are simple and complex ways to create a website and in this article we will briefly address each one of them. And in the end, we will examine in more detail a method that allows a user to create a site without any experience using a ready builder and models.
TYPES OF SITE
Different business goals and goals require different functions from the site. To help you make your choice, below we collect popular types of sites and describe what they are for.
- Landing page
Landing page – a destination page dedicated to a single product. Destination pages have a traditional scheme that removes all user objections step by step.
The task is to provide complete product information, motivate the target audience to purchase or perform another conversion action. The target pages are used in advertising campaigns:
- Business card website
A small site with one or more pages. Generally this is a portfolio of individual experts or small businesses, which contains brief information, better cases, prices, contacts.
The task is to introduce the user to the company, inspire confidence and positive emotions.
- Corporate website
Several pages with a branched structure. Gives a complete view of the company, its activities, employees, services, tariffs, news, etc.
The tasks of this type of website can be combined: interaction with the public, an additional source of customers, informing users about new products and promotions, building a reputation, promoting the company's products and services.
- News portal
Your task is to present information in a beautiful and interesting way on the stated topic. They usually win here in advertising banners, making room for paid ads. The more interesting, useful and exclusive the content is published on the information platform, the higher the users and research mechanisms will be cited.
- Site-catalogue
Online catalogues show users the reach of the company. This is an intermediate option between a corporate website and an online store. There are detailed product descriptions, but no online checkout feature.
The goal is to talk about the company's products and attract new customers to the offline company.
- E-commerce Website
Platforms for online trading. Here all the characteristics of the goods are painted, you can combine the delivery and online payment systems.
The goal of this type of sites is the direct sale of goods.
WAYS TO CREATE A SITE
Depending on your free time, money and experience, you can choose one of the three ways to create a website:
- Self-development
If you're experienced in technology, you can create a site from scratch using HTML and CSS. These are the basic tools needed to create most of the sites.
Self-development provides security, as not all designers and CMS guarantee protection of the company's data. In addition, when you create a website yourself, you free yourself from all standards and restrictions: you can add the necessary functions, integrations and so on at your discretion.
Designing a site from scratch offers maximum flexibility. At the same time, you need to have a lot of free time and deep web design knowledge to deal with it.
- In the CMS system
The CMS (content management system) may be confused with website builders, but it is a complete platform for creating and publishing digital content. This system is much more complicated, but at the same time more flexible than builders, as it can be used not only to create websites.
A CMS is a software that includes a basic mechanism and features; in it you will have to work with the structure and settle down. The most popular CMS is WordPressAnd many sites are built with it.
In addition to WordPress, there are other CMS options in the market:
- Joomla. It's a free open source CMS. Although it is similar to WordPress in this regard, Joomla is not so easy to use and requires a more pronounced learning curve.
- Drupal. Another open source option even more complex than Joomla. This platform is more developer-oriented Experienced web.
- Magento. This is an Adobe product designed specifically for e-commerce sites and their needs. There's also an open source version of Magento.
- In the site builder
A website builder is a tool that allows you to create a website very quickly. The builder has models for design and does not require any programming knowledge. Most builders are free and usually provide hosting services, cash registers online and so on.
The main advantages of using builders are a user friendly interface and ease of customization. Read the full information on this site before making any choice. Many ready models and free hosting allow you to quickly start a project on the internet.
Among the disadvantages, it is worth highlighting the limited settings: most free solutions offer very typical options or embedded advertising. But still, if you don't have experience, this is one of the best solutions to create a website quickly.
Let's take a look at the most popular website builders with which you can easily create your website:
Ucoz
It was developed in 2005 and nurtured many web developers throughout their career. After 16 years, the engine has evolved visibly: with the help of Ucoz, you can create an online store, blog, portal, forum, business card site or destination page.
The main feature of the service is free access to nonprofit websites. For example, if you need to develop a website for a school, kindergarten or hospital, you can use Ucoz at no cost.
Tilda
One of the heroes of our time in the field of website development is Tilda. A destination page, a multi-page website, an online store – all of this can be done based on models and using the Zero-Block tool. It allows you to create site pages with your own hands and insert text, shape, button, video, gallery and more into them. It also allows you to adjust the animation and slightly edit the photos.
With Zero-Block, from Tilda you can choose a template site and remake it quickly to meet your needs.
Nethouse
It is a solution for those who want to create a site with their own hands without difficulty. The free plan provides users with an SSL certificate with the ability to connect a third-level domain, as well as dozens of models that are adaptable to different sectors.
If we talk about the editor, it does not differ in special functionality: you can only change the elements provided in the template. We may also link the site to, Google Analytics, CRM, Google Ads and other services.
WIX
WIX is one of the most popular website builders in the world. It is great for simple destination pages and complete online stores – over 175 million different sites have been created based on it.
The main feature is the creation of a database and the programming of the behavior of the elements depending on the conditions given, which is perfect for both beginners and professional web designers. Wix provides access to over 500 site templates, the basic options are easily adapted to mobile devices. Another feature is the WIX ADI, with which the designer can assemble the site based on the data entered.
In addition, a wide range of marketing options is provided: you can track which device the visitor came from, which pages are popular and which ones should be worked on.
THE SOMETHME TO CREATE A BUILDING SITE
All the builders work more or less according to the same scenario. Let's see the basic algorithm using one of the services Most popular Tilda as an example:
- Click on the button “Create site”.
- Register and log into your account.
- We think about the type of site, its structure and the necessary blocks on the pages.
- Click on the button “Create a new page” and select a template for your task.
- We edit a template ready or create our own from Tilda blocks, fill in the necessary items in the page settings.
- Save the template and select a domain.
- We fill the site with content in the editor, check the preview, correct errors.
- We've published the site.
Learning how to build a website is not an easy task, even with detailed guidance and a website builder. Use the new knowledge and instructions to create websites in a few hours.
