André Serpa, leader of Google's Commercial Area for Latin America, and mentor of Google's Enterprise area in Brazil is the special guest of LIDE SANTA CATARINA for the next Lunch-Debate DIGITAL WORLD on Technology and Innovation, which will be held in CentralSouth, on Thursday (29), from 12h to 2:30pm.
The event will bring together business leaders and public authorities to attend the " Marketing Strategies lecture for a multi-screen and connected world", taught by André Serpa, followed by debate mediated by Wilfredo Gomes, president of the LIDE unit in the State. To compose the board directive will also be present the entrepreneur Luiz Alberto Ferla, president of the Dot Digital Group and director of the LIDE Digital World and Education.
The Lunch-Debate DIGITAL WORLD on Technology and Innovation is part of the calendar of meetings that will be promoted by [SINGING] in 2014, and aims to promote debates on the educational and social development of the country, besides discussing the perspectives of the technology and innovation segment.
Bachelor of Information Systems and Graduate in Business Management from Fundação Getúlio Vargas, André Serpa has more than 17 years of experience in the market of Technology and Internet, and in the areas of Marketing and Sales. At Google three years ago, he was responsible for structuring the Enterprise area in Brazil, and currently leads the team that works in the acquisition of new customers, through agencies, in the Commercial area of Google for Latin America.
About LIDE
Founded in June 2003, LIDE – Group of Business Leaders has ten years of activity. Currently, there are more than 1,620 affiliated companies in Brazil, which represent more than 52% of the Brazilian private GDP. The Group's objective is to disseminate and strengthen the ethical principles of corporate governance in Brazil, promote and encourage business relations and raise awareness of private support for social projects. For this, numerous events are held throughout the year, promoting integration between companies, organizations, private entities and government representatives, through debates, seminars and business forums.
Currently, the Group has Regional, International and Sectoral Units, present in 12 Brazilian states.
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Among the criteria for joining the [SINGING] are: be a leading company in its segment, practice corporate governance, have at least one constant support program in the third sector and projects associated with the environment.
Source: Communication Structure - Press Advisory














