National VOX – Digital Agency, based in Florianópolis, has just won the digital management account of two large e-commerce companies: Tiguana, the first group’s online department store and which is already the largest in the South region of Brazil, and Dental Speed Graph, the largest dental company in the country.
According to Eduardo Gentil, director of planning and marketing at NationalVOX, “the conquest of these two big companies for the agency’s customer portfolio is crowning our position to work brands in the digital environment uniting marketing and technology.”
Tiguana
Tiguana is the largest virtual store in the South of Brazil, opened in October 2011. In addition to the entire national product catalogue, the virtual store also offers the consumer market exclusive imported products and attractive prices, thanks to the partnership with other First Group companies, which also operates with the foreign market and logistics.
National VOX will be responsible for producing content and managing the company's social networks: Facebook, Twitter, Instagram and YouTube.
Recently, Tiguana announced that tennis player Gustavo Kuerten, Guga, acquired 20% of the company, becoming a single partner and main “advertising boy” of the virtual store.
Dental Speed Graph
Dental Speed Graph started offering print solutions for relationship marketing. Today, it is the main dental marketing company in Brazil, offering the best tools for patient loyalty to the office.
About three years ago, he added to the portfolio the main brands of the market in consumer materials, peripherals, equipment and utility for offices. Soon, it became the largest dental in Brazil.
For Dental Speed Graph, NationalVOX will plan and manage the company's digital presence: social networks – its Facebook fan page has 44 thousand likes –, site optimization (SEO), online advertising (Google Adwords, Facebook Ads and displays), content production and blog creation.
