National VOX was present with the participation of Marketing Director Eduardo Gentil (right), Digital Marketing Analyst Jurandir Siqueira (left) and Developer Front-End Vagner Baggio (center).
The OlhóSEO in its third edition, an event focused on the digital market, gathered for two days about 500 participants from all over Brazil at the Majestic Hotel in Florianópolis. This year's theme was entrepreneurship, with more than 20 lectures on optimization sites, SEO, Social Networks, Metrics, Strategy, Planning, Front-End Development, Success Cases and news focused on the segment. Participants were able to choose two spaces where the lectures took place simultaneously.
In the Hall of auditoriums took place a fair of digital business conversion, free compalestras, presentation of Start Ups and successful cases in the sector. The Technology Consultant Estevão Soares was the first speaker, addressing Social Graphics: Results through Relationships. In the Panel of the EyeSEO, Katia Militelloda magazine Info, Luciana Manfroi da Estácio de Sá and Social Media Mari Bleyer, they discussed ‘Mia e Tecnologia’, with the mediation of Rodrigo Gonçalves, organizer of the event. Ruy Carneiro from WA Consult said you need to get to know the customer well, if you want to be a successful digital marketing entrepreneur.
The second day of the event began with Rafael Rez Oliveira da Web Strategica showing how to have more and better ideas for its content. Leonardo Minozzo da Cafundó Estudio Criativo approached ‘Engineering in digital business: innovation, opportunities and market’. The afternoon was dedicated to the tips, orientations and novelties of SEO, with Rodrigo Nascimento da Buscar SEO , Ariel Lambrecht da Engeeno with otheme ‘SEO Knife in Skull’ and Fabio Ricotta da MestreSEO, teaching how to leverage business in the area.
The programming and design area featured the lectures of Eduardo Shiota ‘Front-End for Ecommerce’, Sérgio Lopes ‘Design Responsive for a unique web’, DiogoElis ‘The role of the Front-End Developer’, Almir Filho ‘Audio Web Hero’, Priscilla Albuquerque ‘Development in times of UX – How to design for demanding users’, Guga Alves ‘Front-End Optimization for WordPress’, Caio Gondin ‘HTML 5sensitive: your browser in the astral plane’, Bernard de Luna ‘Modularization CSS’, NandoVieira ‘Organizing JavaScript (Redux)’ and Zeno Rocha ‘How to lose weight (nobrowser).
According to the organizers the event once again was a success and exceeded expectations, being confirmed for next year, in the same place. The coverage was collaborative. Participants, including professional bloggers from SP, RJ and MG, posted and published a lot of content on the network. On Twitter through hashtag #OlhoSEO2013 it is possible to follow up a lot of the subjects presented, bastitors and news.
