Journal
Ideas that move.
Strategy, design, technology and business — for whoever is deciding the next step.
E-commerce
Companies compete client for Twitter
Buying online is no longer new to many people. However, the way negotiations take place is that it draws more and more attention to interactivity, provoked in social networks. To talk to potential customers by Twitter in search of conversion (sales) trying to convince the purchase of a desired product, is “the gold”, [...]
May 13, 2014 · Gustavo Trentini
Other
CloudCampus launches Network Defender online course, network security
It starts on Monday, 12, the online Network Security course named "Network Defender", promoted by CloudCampus, the first center for technology training in Brazil based entirely on the cloud and with 4.5 thousand connected students throughout the country. The course has a 20-hour workload, divided into 10 two-hour classes each. [...]
May 12, 2014 · Gustavo Trentini
Other
The end of food – and the fast food in the agency's extra hour?
Once upon a time, there were three young nerds living in a small apartment in San Francisco, trying to get their startup – dedicated to making it possible to build low-cost cell towers – to this end and change their lives. I couldn't. Worse: when they had only 70 thousand dollars left of the budget [...]
May 12, 2014 · Gustavo Trentini
Clients
National VOX takes over the management of the digital platform of the Calcenter Group
National VOX – Digital Agency, based in Florianópolis, published this month the website of Gabriela Calçados, a company of the Calcenter Group, one of the four largest retailers in Brazil and for which the agency has been providing digital marketing services since January. The site is responsive, adapts to any monitor size, [...]
May 12, 2014 · Gustavo Trentini
Other
Today the Social Impact Challenge Google Brazil ends
Challenge will award four NGOs with a million reals. Voting period began on April 29. Juntos.com.vc, a non-profit organization that allows the funding of social projects is among the ten finalists of the Social Impact Challenge Google Brasil. The challenge has already happened in two other countries. In India [...]
May 08, 2014 · Gustavo Trentini
Other
New in the universe of games: virtual store that gathers games created in Brazil
Splitplay – the first platform for the international sales and distribution of indie games made in Latin America – will bring the main games produced here, with several titles for sale between R$ 2 and R$ 49. Next to the launch of the website that will be today, day 07/04/, there will be a virtual conference at 16h (Time of Brasilia) [...]
May 07, 2014 · Gustavo Trentini
Other
Netshoes ‘turns’ fans into Brazilian national team coaches
Netshoes, the world's largest e-commerce of sports goods, proposes to football fans a challenge that will bring them closer to the coaching activity of the Brazilian Football Team at one of the crucial moments that the position requires: the definition of the list of summoned. On the eve of the most important football tournament on the planet, the fans [...]
May 06, 2014 · Gustavo Trentini
Other
Brazil already has a platform for collective financing of books
It was launched on Monday, 5, the first platform of collective financing focused exclusively on the Brazilian publishing market. Bookstorming, a startup designed by four young people from Rio de Janeiro, aims to transform the experience of buying the book in the country by bringing to the publishing market the tool of crowdfunding. The idea, which already works with [...]
May 05, 2014 · Gustavo Trentini
Other
The Statigram is now Iconosquare
Very popular among Digital Marketing Analysts, Statigram, likes monitoring tool and comments from photos posted on Instagram, changed their name and now they are called Iconosquare. With a new outfit and improved configuration. Statigram and analyze the performance of profiles on Instagram can manage the [...]
April 29, 2014 · Gustavo Trentini
Other
Three Brazilian agencies are among the winners of the 18th Webby Awards
The Webby Awards announced on Monday, 28, the winners of the 18th edition of the Webby Awards – considered the "Oscar of the Internet" – on May 19, in New York. This year the winners will be recognized alongside honored with special achievements – Lawrence Lessig, Kickstarter, De La Soul, Freddie Wong, ‘and’ The [...]
April 28, 2014 · Gustavo Trentini
Other
TDC 2014 Florianópolis: support of technology giants and more than 1600 subscribers
The Florianópolis edition of The Developer’s Conference 2014, which takes place from May 15 to 18, already has more than 1600 registrations in the first phase and renowned technology companies confirmed as sponsors of the event, including international Amazon, Oracle, Intel, PayPal and Google and locals, Softplan and Betha. O [...]
April 24, 2014 · Gustavo Trentini
Other
Specialist comes to Florianópolis to talk about videos on the internet as marketing tool
Modernizing equipment – non-professional cameras already enable optimal sound and image capture – and the use of the internet as a vehicle for the dissemination of content for free made the video an essential marketing tool for companies. The averages and small invest in simple productions, but that allow [...]
April 23, 2014 · Gustavo Trentini
Other
Civil Marco da Internet is approved by committees in the Senate
On the morning of Tuesday (22), two Senate committees approved the bill no. 2,126, named Marco Civil da Internet. The objective of the text, which began to be structured in October 2009, is to regulate the Internet in Brazil, an environment that has no regulations at the age of 18. Now the expectation [...]
April 22, 2014 · Gustavo Trentini
Other
ACIF will promote free talk about corporate applications
The Florianópolis Commercial and Industrial Association (ACIF) will promote a lecture on corporate applications for smartphones and tablets on the 24th of this month. The popularization of these devices and the facilities that mobility offers to companies, mainly by the possibility of increasing the efficiency of internal processes and the potential of tools for marketing actions [...]
April 16, 2014 · Gustavo Trentini
Other
TIM launches Facebook reload
Since last week, TIM customers have been counting on a new channel to insert credits on their mobile phones, Recharge Express on Facebook. The novelty is the possibility of asking for refills for friends of the social network and also present them with credits, in an exclusive and unprecedented action of TIM in the market. [...]
April 14, 2014 · Gustavo Trentini
Other
Fifa and Sony will be taking test capture in 4k of World Cup games in Brazil
Fifa will, in partnership with Sony, test 4k capture of this year's World Cup games, using 12 cameras, three more than in the tests made in the Confederations Cup last year. According to the Japanese brand, the official film of the Cup will be produced with the use of [...]
April 11, 2014 · Gustavo Trentini
Other
Microsoft announces professional Skype version for TV stations
The giant American Microsoft presents at NAB Show 2014 professional version of the main instant communicator for computers, tablets and mobile phones. Skype TX is directed to television stations that want real-time communication with anywhere in the world via the Internet. To this day, if a network did not want or did not have funding for [...]
April 10, 2014 · Gustavo Trentini
Clients
National VOX creates and develops new site of P12 Jurerê International
It was developed in HTML5 / CSS3 and is responsive: adapts to the most varied screen sizes, from smartphone to high-definition TV and dozens of inches, without prejudice to navigability and usability for the user. See how the new site of the best beach stopper in Brazil is:http://www.parador12.com.br/
April 02, 2014 · Gustavo Trentini
