Journal
Ideas that move.
Strategy, design, technology and business — for whoever is deciding the next step.

Other
MIDI Technology in Florianópolis receives for the second time award for best incubator in the country
Santa Catarina maintains its prominent position as a barn of innovative companies and, mainly, of having the best technology-based business incubators in the country. On the night of Thursday, September 20, in Foz do Iguaçu (PR), the technological MIDI incubator, Florianópolis, became the winner of the category “Best business incubator oriented to [...]
September 30, 2012 · Gustavo Trentini

Other
Tip: MBA in Digital Marketing from FGV, Florianópolis
Classes begin in November at Sociesc – Unit Florianópolis. Objectives * To familiarize participants with modern concepts and techniques of Traditional and Digital Marketing by identifying the best management practices adopted by successful companies; * Develop in the participants the ability to think strategically, focused on obtaining [...]
September 30, 2012 · Gustavo Trentini

Clients
National VOX creates and develops hotsite for the FIESC System; Movement Industry for Education
National VOX – Digital Agency, based in Florianópolis, created and developed the hotsite of the movement “The Industry for Education”, launched on Friday (28) by the FIESC System, in Florianópolis. The initiative provides targets for the qualification of the industry's workforce by 2014. So that the Santa Catarina industry can grow at the pace [...]
September 30, 2012 · Gustavo Trentini

Other
First pay phone with capital wifi starts running next week at the Centre
From next week, the first public phone that will send a wifi internet signal will start running in Florianópolis within a 50-metre radius around the device. The operator's payphone Oi will be installed in the broad of the Metropolitan Cathedral, in the Center. The intention is to have 30 scattered throughout the city until the end [...]
September 28, 2012 · Gustavo Trentini

Other
Social Good Brazil discusses technology for social transformation in Florianópolis
Social Good Brazil, a catalyst seminar on ideas and technologies for social transformation, which takes place on November 6, 7 and 8 in Florianópolis, is open to registration. The event, unprecedented in Brazil, brings to Santa Catarina international speakers specialized in social media, new technologies, branding and innovation. Among them the entrepreneur [...]
September 28, 2012 · Gustavo Trentini

Other
Felipe Schmidt will have wifi internet for the population from the 2nd fortnight of October
Felipe Schmidt Street, the main route of the trade in Florianópolis, will have open internet to the population from the second fortnight of October. The initiative is from the House of Directors of the Business Companies (CDL) of Capital and the telecommunications company Globalwave Telecom. The information is from the communication advice of the CDL. It will be three antennas that will connect [...]
September 27, 2012 · Gustavo Trentini

Other
National VOX is featured in the State of Excellence Program
According to data released by Anatel, by July 2012, Brazil had 256 million active cell phone lines. The number of mobile phones connected to the internet via 3G totaled 54.3 million. Santa Catarina stands out among the states with the largest digital inclusion of the country and Florianópolis is the capital that has the most residences with computers [...]
September 26, 2012 · Gustavo Trentini

Other
Can Brazil help Mark Zuckerberg find out how to make money on mobile?
Facebook has released a set of information that has everything to do with the work of National VOX – Digital Agency and is relevant to the entire market: the Brazilian spends on average 8 hours a month on the social network created by Mark Zuckerberg – growth of 33% in a year -, more than the [...]
September 17, 2012 · Gustavo Trentini

Strategy
Internet records the highest growth of advertising spending in the first semester
Matter published in the Tuesday, 11, newspaper Folha de S. Paulo shows the performance of advertising expenditures in Brazil in the first half of 2012. Data are from the Inter-Meio Project, from the newspaper Meio & Message. In all, the advertising market spent R $ 19.6 billion in the period, both in advertisers' investments in the [...]
September 12, 2012 · Gustavo Trentini

Other
Breakfast with Martha Gabriel in Florianópolis, September 20
ExactTarget, a world leader in email marketing, mobile marketing and social media solutions, and which supports companies worldwide, from all segments and ports to get a higher return on their investments in digital marketing campaigns invites you to participate in this exclusive breakfast [...]
September 12, 2012 · Gustavo Trentini

Marketing
MSM Interview: Digital entrepreneurship
Digital environment has driven growth of entrepreneurship in Brazil, according to Sandra Turchi, who makes two warnings: having a good idea is not a guarantee of success and you need to have a business plan.
September 10, 2012 · Gustavo Trentini

Clients
“Floripa no Guinness” campaign has collected more than 3,000 liters of cooking oil
In just 10 days, the campaign “Floripa no Guinness”, promoted by the ReOil project of the Florianópolis Commercial and Industrial Association (ACIF), has already collected 3.24,000 liters of cooking oil, almost one third of the final objective. The goal is to collect 10 thousand liters in a month and mark Florianópolis in the Guinness Book, the Book of [...]
September 10, 2012 · Gustavo Trentini

Other
Booktip: You It's What You Share (Gil Giardelli)
Everyone's connected all the time. This leaves us both ecstatic and distressed. The world isn't as it used to be. The way of relating, of working, buying, selling, communicating, informing, studying, making friends, and even revolutions has changed, and changes every day, at a frenzied pace. The new order is totally [...]
September 09, 2012 · Gustavo Trentini

Other
How about turning your company’s intranet into an “intrabook”?
The intranet has been used for years by companies of all sizes to provide content and information in digital media to their employees. As a general rule, its interior is old-fashioned and unattractive, where employees have access only to material and information prepared by directors and bosses. On the other hand, social networks, mix [...]
September 04, 2012 · Gustavo Trentini

Other
Learn our methodology for social networking management
In the digital environment, no one else does business and attracts attention to their brand only by providing a generic email and a contact phone. It is necessary to communicate, interact and produce relevant content to entertain, trust and keep the netizen-consumer up to date. In this context, the trend of companies of the most varied [...]
September 03, 2012 · Gustavo Trentini

Clients
New site of Construction A.Dechamps has signature of National VOX
Visit www.adeschamps.com.br
September 01, 2012 · Gustavo Trentini

Clients
National VOX creates and develops new “Visite Floripa”, tourism site focused in Greater Florianópolis
National VOX – Digital Agency, based in Florianópolis, created and developed the new layout and the new platform of “Visit Floripa”, a tourism site specialized in the Greater Florianópolis region, in the air since 2006. With a new look and a new management system, the site is now integrated into social networks. Turned to the [...]
September 01, 2012 · Gustavo Trentini

Clients
National VOX supports Floripa project in Guinness and develops campaign hotsite
For the first time an initiative that will have broad popular support can result in the inclusion of Florianópolis in the Guinness Book of Records – the record book – as an example of environmental protection. Participation is simple: the population needs to store cooking oil used in PET bottles and look for one of the delivery points [...]
September 01, 2012 · Gustavo Trentini










